Maybelline’s tattooed face can help you feel more at ease when you are feeling down.
The company has launched a new app, Tattoo, that allows customers to submit a photo and then submit their own likeness to receive a custom tattoo.
Maybellina’s logo, a stylized cross with a crown, is a representation of its “Maybelline Way” and the company’s commitment to “making the world a better place for everyone.”
In an interview with The Huffington Post, Maybellino said: “We have so much pride in the way we design our products, but when it comes to making our customers’ lives better, we really want to inspire them with a piece of their soul.”
It’s a sentiment that extends to Maybellines own brands.
As well as its cosmetics, Maybeline has become a major supporter of various charities, including the Cancer Research UK Foundation and the International Campaign for Fair Trade (ICFT).
In the United States, the company has become known for donating over $2 billion to charities and initiatives, including Oxfam, the American Red Cross, and the Global Fund for Women.
In a video for the Maybellinum 2017 event, CEO and founder Shazia Ali said: Our company is truly the most generous in the world.
We are really passionate about giving back and creating a better world for everyone.
“As the world’s leading beauty brand, we believe we are in a unique position to give back to the world, and we’re proud to say that we have partnered with a variety of charities, and also have a number of partnerships that we are continuing to support in the United Kingdom and the US,” she added.
As part of its global philanthropy, Maybals first charity in 2016 was the Make-A-Wish Foundation.
Maybelina’s latest partnership is with the National Trust for Scotland.
The organization has been working with the tattooed Maybelliner and will be donating 10,000 of their designs to the Scottish National Museum.
Maybally’s tattoo design was inspired by the National Health Service, and its design is also available for purchase in Maybellinas online shop.